Nokia partnership gives parenting advice on the go

A new service in Kenya provides advice and information to parents using innovative mobile technology.

The Nokia Life service gives mobile users the chance to sign up for regular messages on a huge range of subjects including business skills, health and education. The parenting information has been developed by Plan and supports mothers and fathers with their children’s physical, emotional and social development.

The messages are offered through local mobile platforms in both English and Swahili, with rich media content that doesn’t require the user to sign up to an expensive data plan. The service is available free of charge for an initial 30-day period, with the option to continue to subscribe at a low monthly rate.

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